Personal Branding

HAVING STRONG, UPDATED PERSONAL-BRANDING MATERIALS: RESUME, LINKEDIN AND HANDSHAKE PROFILES, AND A PROFESSIONAL INTRODUCTION.

Handshake is a significant resource in the job and internship search.

This WFU hub for career-related information allows you to review, apply for, and set up interviews for internships, some of which are only available to Wake Forest students. By completing your profile and career interests, you can receive targeted emails with job/internship opportunities tailored to your interests.

The “professional Facebook” of the working world: LinkedIn. Your LinkedIn presence is another key aspect in personal branding. Recruiters, future managers, and alumni may all search for you on the site. Furthermore, you can proactively research companies of interest, locate informational interview contacts, and showcase and build your personal brand in dynamic ways through LinkedIn. This free site opens the door to over 900 million professionals around the globe, representing 200 countries and territories worldwide.

The LinkedIn Profile Checklist is a helpful tool for reviewing the strength of your profile as you prepare to connect with WFU alumni and professionals in your field of interest and search for jobs and internships.

A cover letter is a one-page document that expresses your interest in the position you are applying to with an employer. Within the cover letter, you will address experience, qualifications, and additional resources of information not covered in your resume.

Cover Letter Foundations Video

Cover Letter Guide & Frequently Asked Questions

Skill Building Courses

Nano Tips for Increasing Your Visibility at Work with Diana YK Chan

Taught by Diana YK Chan
Welcome to our Nano Tips series, where LinkedIn Learning creators deliver impactful lessons in literally seconds. In this course, Diana…

Personal Branding for Sales Success

Taught by Ronnell Richards
Looking to build your personal brand as a sales professional? In this course, instructor Ronnell Richards shows you how to…

Supercharge Your LinkedIn Profile for Opportunities and Growth

Taught by Kim Kaupe
In this course, Kim Kaupe—an entrepreneur, keynote speaker, podcast host and a self-described superfan of LinkedIn—shares with you all the…

Building a Portfolio Career: Diversify Your Income and Do More of What You Love

Taught by Jenny Foss
In a rapidly shifting job market, it’s important to build a career portfolio—a career where you have agility, more than…

Resume Makeover

Taught by Jenny Foss
A resume is a key tool in your job search, so how can you really make it shine? In this…

LinkedIn Profiles for Technical Professionals

Taught by Danny Thompson
Your LinkedIn profile can help you stand out from your competitors, colleagues, and attract exciting new career opportunities. But as…

What You Need to Know About Crafting a Stand-out Resume

Taught by LinkedIn News
Are you tired of submitting resumes that never seem to get noticed? In this episode of the podcast Get Hired,…

Nano Tips for Defining Your Personal Brand with Diana YK Chan

Taught by Diana YK Chan
Welcome to our Nano Tips series, where LinkedIn Learning creators deliver impactful lessons in literally seconds. In this installment, gather…

Storytelling and Content Creation to Transform Your Personal Brand

Taught by Ash Rathod
Storytelling gives you the power to create an engaging brand, but how can you start using it more effectively for…

Transform Your Personal Brand

Taught by Madecraft
What’s the secret to building your brand to accelerate your professional career? In this course, join strategic marketing expert Kelli…

Cybersecurity Careers: Build Your Brand in Cybersecurity

Taught by Zinet Kemal
Are you considering a career in cybersecurity, or looking to advance in the field? As with most industries, if people…

Pitching Yourself for Opportunity

Taught by Jodi Glickman
Every conversation presents an opportunity to make a great impression. In this course, Jodi Glickman, CEO and Founder of GreatOnTheJob.com,…

Teamwork Essentials: Stand Out as a Valuable Team Member

Taught by Shadé Zahrai
When you think of all the skills you could work on to advance your career, how often do you think…

Personal Branding on Social Media

Taught by Jennifer W. Jessie
When it comes to social media, you need more than just a well-lit headshot and a witty tagline to cut…

Optimizing Your LinkedIn Profile Nano Tips with Kim Kaupe

Taught by Kim Kaupe
Welcome to our Nano Tips series, where LinkedIn Learning creators deliver impactful lessons in literally seconds. In this installment, Kim…

Marketing Yourself to Maximize Career Opportunities

Taught by Pete Mockaitis | How to Be Awesome at Your Job
What does it take to win in the job seeking world? Is it having the best qualifications and checking the…

Sharing Your Expertise Online Nano Tips with Kim Kaupe

Taught by Kim Kaupe
Welcome to our Nano Tips series, where LinkedIn Learning creators deliver impactful lessons in literally seconds. In this installment, Kim…

Designing Your Creator Brand with Canva

Taught by Nina Thomas
Every creator needs a consistent visual style for their content—but not every creator has the ability to create those designs…

How to Grow your Creator Business with Experiments Nano Tips with Quentin Allums

Taught by Quentin Allums
Welcome to our Nano Tips series, where LinkedIn Learning creators deliver impactful lessons in literally seconds. In this installment, unlock…

30-Minute Resume Refresh

Taught by Sho Dewan
Your resume should evolve as you do in your career. Learn how to quickly revamp the look and content of…

Contact & Location

Address

Wake Forest University
School of Business | Farrell Hall
Student Engagement Suite
P.O. Box 7897
Winston-Salem, NC 27109